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  • Mastère in international Business – Manager of Business Unit - Inter

Mastère in international Business – Manager of Business Unit

Paris
Paris

WHY PURSUE A MASTÈRE IN INTERNATIONAL BUSINESS?

At ESG Sport, our objective aligns with that of all ESG schools: to professionalize you and make you operational and attractive to companies. We achieve this through a concrete pedagogy entirely focused on the sports sector, facilitating your integration into this motivating field: 

  • Engaging in real projects entrusted to us by our corporate partners. 
  • Instruction delivered by mostly industry professionals. 
  • Mastère classes conducted by renowned figures, whether athletes or professionals in sports marketing and communication, offering their insights, expertise, and experiences. 
  • Upon completion of this program, you attain a certified Level 7* title (level 7 in France = mastère level). 
  • ESG Sport is part of the Galileo Global Education Group, which boasts a robust network of corporate partners and a recognized Business Direction, thus facilitating internship placements and job searches for our students. 
  • Internships or apprenticeships, facilitated by access to our network of corporate partners, further enhance your professional development. 

This program is conducted entirely in English. 

Title of Business Unit Manager from ESGCV, level 7 registered in the RNCP under number 35961 by decision of the General Director of France Compétences on 15/10/2021

WHAT ARE THE COMPETENCY TARGETS OF THE MASTÈRE IN INTERNATIONAL BUSINESS?

This program equips you for certification as a Level 7 Manager of Business Unit. Upon graduation, you will possess the skills to: 

  • Formulate comprehensive strategic plans for your Business Unit, drawing from strategic and operational assessments. 
  • Strategically plan, optimize, and oversee budgets while effectively managing financial aspects of departments or services. 
  • Drive the promotion of products and services to domestic and international clients, both internal and external. 
  • Foster the growth of individuals, teams, and the organization through hands-on, proximity-based management techniques. 
  • Lead customer-focused transformation and innovation initiatives, ensuring alignment with organizational goals and client needs.

WHAT IS THE PROGRAM FOR THE MASTÈRE IN INTERNATIONAL BUSINESS 2024-2025?

STRATEGIC DEVELOPMENT OF A BUSINESS UNIT IN THE SPORTS SECTOR

  • Market research and competitive analysis 
  • Business development in France and/or internationally 
  • Business plan development 

FINANCIAL PERFORMANCE MANAGEMENT OF A BUSINESS UNIT

  • Financial analysis 
  • Corporate strategy and risk mapping 
  • Management control 

MANAGEMENT OF COMMERCIAL STRATEGY

  • Marketing positioning and segmentation 
  • Digital communication 
  • Tracking tools and KPIs 

MANAGEMENT OF A BUSINESS UNIT

  • Organizational sociology 
  • Fundamentals of human resources and labor law 
  • Inclusive and participatory management 

PROJECT DESIGN AND MANAGEMENT

  • Design thinking and innovation 
  • Project management methodology 
  • Change management 

INTERNATIONAL SPORTS COMMERCE

  • International sports events - economic approach 
  • Sourcing international offers 
  • International negotiation 
  • International Sports Governance 
  • International logistics and supply chain 
  • Sports Challenge 

PERSONAL DEVELOPMENT: BUILDING WITH OTHERS

  • Developing empathy 
  • Associative project: humanitarian, environmental, or societal action 
  • Interculturality and otherness 
  • Ecological transition in Sports 
  • Inclusion, diversity, and disability 
  •  

ESG EXPERIENCE

  • International Women's Rights Day: Women in Sports 
  • ESG Guest Lectures 
  • Peer-to-peer learning 
  • AI in Sports 
  • Effective Communication - Cours Florent: Managerial Posture 
  • Masterclass - Sports Clubs 
  • Thesis Methodology 
  • Out-of-Classroom Experiences 

ADDITIONAL PROFESSIONAL SKILLS

  • Business English 
  • Internship/Apprenticeship Support 
  • Student Life Counseling 
  • Validation of Acquired Skills

STRATEGIC DEVELOPMENT OF A BUSINESS UNIT IN THE SPORTS SECTOR

  • Market research and monitoring 
  • Development strategy in France and/or internationally 
  • Strategic diagnosis 
  • Business Project 

FINANCIAL PERFORMANCE MANAGEMENT OF A BUSINESS UNIT

  • Financial evaluation and risk management 
  • Budgetary performance 
  • Financial performance management of a BU 

MANAGEMENT OF COMMERCIAL STRATEGY

  • Commercial and marketing action plan 
  • Communication strategy and plan 
  • Dashboards and performance management 

MANAGEMENT OF A BUSINESS UNIT

  • Organizational audit of a business unit 
  • HR strategy and recruitment 
  • Talent management and skills development 
  • Agile management

PROJECT DESIGN AND MANAGEMENT

  • Innovation and transition management 
  • Management of external providers, management, and quality monitoring 
  • Management of an innovative project 

INTERNATIONAL SPORTS COMMERCE

  • Geopolitics and Sport 
  • Internationalization strategy 
  • Emerging Sports Markets 
  • Sports lobbying and international institutions 
  • International law and commerce 
  • Sustainable sports internationally 

PERSONAL DEVELOPMENT: PROJECTING AND TAKING ACTION

  • Self-management or how to manage oneself 
  • Becoming a responsible manager 
  • Diversity and disability: Handimanager label from Companieros 
  • Managing others, managing differences 

ESG EXPERIENCE

  • Climate Day 
  • International Women's Rights Day: Women in Sports 
  • ESG Guest Lectures 
  • International Business Project 
  • Introduction to the role of alumni 
  • Networking 
  • Presentation Week of Skills 
  • Thesis: methodology and defense 

ADDITIONAL PROFESSIONAL SKILLS

  • Business English 
  • Internship/Apprenticeship Support 
  • Student Life Counseling 
  • Certifying Evaluations 

CAREER OPPORTUNITIES AFTER A MASTÈRE IN INTERNATIONAL BUSINESS

With this training, you'll be well-equipped to pursue various roles within the sports sector, particularly in international development and commerce :

Early in your career : 

After 3 to 5 years of experience : 

  • Business Unit Manager 
  • Transition Manager 
  • Entrepreneur 
  • Senior Consultant 
  • Director of Customer Service 

After 10 years or more of experience : 

  • Agency Director 
  • Profit Center Director 
  • Operations Director 
  • Sales Director 
  • Resource Manager 
  • Business Owner 

 

These positions offer diverse opportunities for growth and advancement within the dynamic sports industry, allowing you to leverage your expertise and experience to contribute to the success of organizations on a global scale.

ADMISSION AT ESG SPORT

Admission in 1st year Admission in 2nd year

For admission to the 1st year of the Mastère's program : 

Applicants must demonstrate successful completion of 3 years of study (equivalent to 180 ECTS credits) in the field of business, marketing, or economics-management. This includes holding a Bachelor's degree from a reputable business school or a Bachelor's degree in management, commerce, sales, or marketing.

Proficiency in English is a fundamental prerequisite for successful enrollment in the program, ensuring students can fully engage with the curriculum and participate effectively in international contexts. 

For admission to the 2nd year of the Mastère's program : 

Candidates are required to have completed 4 years of higher education (equivalent to 240 ECTS credits) specializing in business, marketing, or economics-management. This may include completing the 4th year in a prestigious business school or obtaining a Mastère's 1 degree in commerce, international commerce, or marketing. 

Proficiency in English is a fundamental prerequisite for successful enrollment in the program, ensuring students can fully engage with the curriculum and participate effectively in international contexts

PRACTICAL INFORMATIONS

Duration Tuition fees Equivalences & Bridge Year Evaluation Methods
  • Duration: 2 years 
  • 483 hours per year 

This comprehensive schedule integrates a diverse array of learning modalities, including face-to-face sessions with instructors, interactive e-learning modules, collaborative group assignments, real-world corporate projects, and professional challenges. Additionally, students benefit from engaging in training-related events such as conferences and networking opportunities with industry professionals, enriching their overall educational experience and preparing them for success in the dynamic field of sports business.

In the context of an apprenticeship, no tuition fees are charged to the apprentice.

For the fees please refer to the application form.

This certification holds no equivalence with other professional certifications, emphasizing its unique value and relevance within the sports industry. 

This training program awards the Business Unit Manager title. Bridges are possible to other ESG Group programs awarding the same title.

The specific conditions for your certification are as follows: Case studies, consulting file, thesis/professional project.

More information on the assessment procedures can be found on the Diplomas and Certifications page.